Tablet publications bring many interesting prospects for both music and movie industries.
For example, DVD offers a one-way user experience, mainly material viewable on TV screen, but tablet publication enable sales: music, merchandise and tickets.
Strong actions in social media are possible, too - you can connect tablet publication with Facebook, Twitter, Youtube, email newsletters and content distribution, fan clubs, marketing campaigns and competitions - just to mention a few.
Also completely new consumers and target groups can be reached, in this case the enthusiasts of electronic and audio visual devices.
Tablet in a nutshell
Tablet computers become more and more popular everyday.
118.9 million units were sold to end users in 2012. That was 98 percent increase from sales of 60 million units in 2011.
The sales rates continue to increase and are forecast to reach approximately 165 million units in 2013.
iPad has a 65 percent market share, and over 40 billion apps have been downloaded from App Store.
79 percent of iPad end users use their device for entertainment purposes. Games, videos and music are on top of the list.
This is actually the fastest growing terminal device boom of all time, and a new major distribution channel for music, videos and other content.